Alair Homes is a construction management network of highly qualified and experienced
business owners dedicated to owning their own business; sharing best practices to
achieve more consistent profits, and committed to leveraging the resources needed that
support the universal challenges independent builders and contractors face. Alair Homes
Strong online and offline brand recognition
Ongoing organizational training, reviews, and guidance
Marketing and operational infrastructure with a proprietary CRM & Project
Strategic buying power required to own and operate a successful construction
“I'm continually amazed by what Alairians are collectively able to
do for each other. The power of this group, backed by an ingenious
business platform is simply mind-blowing. I feel like we have a secret
that we are about to share with everyone. It's too bad we only have a
limited number of seats on this bus!”
Regional Partner - Ontario and Manitoba
Provides Business Development Support for Alair Owners
Real Estate and Business Entrepreneur
“The Alair support system is incredible. The new units have been
able to focus on generating new business and have really have hit the
ground running with a packed pipeline of new custom home and remodeling
leads. Alair provides the pit crew that keeps them on the winning
Regional Partner - Arizona
Coaching a rapidly growing number of Franchises
Significant volume of residential and major commercial projects
Blair is an energetic, common sense entrepreneur who has been involved in various aspects of
commercial and residential construction business ownership and operations for over 15 years.
Blair has a passion for business building and growth. He has devoted his energy to developing
businesses and guiding like-minded entrepreneurs to realize their own success. With ground up
experience in the development and long term operations of close to a dozen large construction
and development related companies in North America, Blair has unique insight into what it takes
to build and deliver high value business operating systems to deliver consistent, exceptional
Blair and the companies he has founded have been recognized for numerous business achievement
awards, including most recently a prestigious Young Entrepreneur award, recognizing
entrepreneurs that achieve extraordinary results early in their careers.
The Alair opportunity
Under Blair‘s direction Alair Homes has pursued market share and growth through a
partnership model. Culture, equality and team building have been cornerstone philosophies of the
Alair organization that Blair has focused on since its inception. When a Partner joins the Alair
team they are joining a family of devoted Partners that offer unparalleled assistance and
support to each Partner on their way to success. The testament to this is the growing group of
Alair Partners that are experiencing success in many unique and diverse markets.
“Alair provides the support that each Franchisee requires to have the opportunity
to more fully focus on what they love to do and what they do best -- renovating and
building homes. My extensive career in the construction and development industry brings
solid value and support to each Franchisee.”
Regional Partner - Ontario & British Columbia
Completed over 500 Custom Home and Renovation projects
Supports Multiple Single Unit Franchises
“I’ve been in this industry for about 20 years, and I have never come across a
model so fine-tuned and perfected as Alair Homes. The management and attention to detail
is incredible. With the right tools and team, anything is possible, and Alair Homes
really does set us up to win each day.”
Regional Partner - Vancouver
Supports Multiple Single Unit Franchises
Completed over 200 Custom Home & Renovation projects
“Doing spec homes was taking way too much of my time and was really stressful for
me and my family, and in 2012 I came in contact with Alair. I was hesitant at first, but
I’ve jumped in with both feet and have never looked back. From payroll & bookkeeping,
year-end preparations, training -- you name it, they do it... and do it really
Regional Partner - Saskatchewan
Supports Multiple Single Unit Franchises
Completed over 50 Custom Home & Renovation projects
“Whether we are building a custom home or renovating, transparency is absolutely
essential -- and nobody does this better than Alair Homes. They have a proprietary
software that allows our clients to view and approve invoices and receipts, and track
the progress every step of the way.”
Regional Partner - Edmonton
Supports Multiple Single Unit Franchises
Completed over 200 Custom Home & Renovation projects
Owning and managing a construction company can be highly rewarding personally, professionally and
financially. It’s also an industry with high failure rates. The National Association of
Home Builders states that 25% of new construction companies fail in their first year of business
and of those remaining, only 65% will be in business by their fifth year. Still, many of those
companies continue to operate on the razor’s edge and are at risk of failing if any number
of events transpires against them at any given time.
Whether you pour over industry studies or simply Google “why construction companies fail”
the most common reasons for such widespread failure appear time and time again.
These common reasons contribute to financial challenges and high failure rates.
Over leveraged working capital
Poor back office systems & financial discipline
Inadequate marketing and sales strategies
Hard-bid process against fixed price contracts
Lack of skilled labor
Poor project management oversight
Alair Homes developed a business model from the ground up to eliminate the risks and barriers to
growth while providing the systems and support required to achieve consistent success on each
and every project. This proven system provides business owners with lasting personal,
professional and financial success.
We believe deeply in the ideals of an inclusive culture where each and every partner owner is
provided the environment to achieve levels of success not possible as an independent contractor.
In no other organization will you find the level and quality of support you receive as a
construction management professional while also remaining 100% ownership of your own
Key benefits of being an Alair Homes Owner
1. Full Accounting Support
Management of all payables, receivables, payroll, cash flow projections, and
Proprietary online software tracks project costs, budgets, and profitability in real
time and in an understandable format.
Employee daily timesheet tracking and reporting.
“Less is More” business model which minimizes overhead and maximizes
profitability and financial viability.
2. Full Marketing Support
Full web marketing management including SEO, PPC, social media, blogs, and
management of online profiles
Print and promotional materials, customized for each location.
Customer Relationship Management software and lead tracking systems to ensure return
Innovative marketing strategies developed specifically for local markets with full
Alair University – immersive training and engaging workshops on sales,
marketing, business development and personal development
3. Operations Support
One week initial full training session and ongoing educational seminars
Continual training and support for daily project management, HR, customer service,
local marketing strategies, client education, finance and growth management, and
If you believe you have the skill, commitment and resources to reach the highest levels of
success yet recognize the challenges of doing so without world-class support, then we welcome
the opportunity for you to learn more about Alair Homes.
We are proud of our 100% franchise owner satisfaction rate and our owners are proud to be part of
North America’s fastest growing brand in the construction management industry. Every month
it seems one or more of our owner’s wins an award and our rapidly growing base of raving
fan clients confirm this is a better way to do business…one where everyone involved
achieves total satisfaction with their goals and dreams.
The prospective franchise candidate screening and qualification process at Alair Homes is a
multi-step environment by which a candidate must successfully pass through to become an
authorized Alair Homes franchise location. The purpose of this comprehensive and rigorous
process is to eliminate all but the most qualified candidates due to the limited number of
available franchises and the unmatched long-term personal and financial value of being an Alair
Beyond financial capacity and relevant strong skill sets, a successful candidate must also
demonstrate the psychological traits deemed critical to success inside the Alair Homes culture.
Key traits include, but are not limited to, the willingness to operate inside a highly
structured and well managed operational environment while maintaining a strong entrepreneurial
position toward one’s own responsibility to achieve significant levels of success. These are
unique opportunities in the North American construction industry, that will be awarded to
construction leaders who are looking to grow their careers, lead a successful business, while
being a part of winning team.
There are many reasons for our rapid growth however the dedication and commitment of every franchise owner to build the single best brand in the industry is the prime driving force behind our success.
Q: What is your selection process?
The selection process is best described as a series of "gates" a candidate must successfully pass through prior to final decision. Whether or not a candidate is ultimately approved for a market or territory is dependent on a range of factors. Traditional metrics such as financial capacity and core industry experience are weighted of course however we place a very high level of value on cultural fit as well. As a result our selection criteria are highly selective.
Q: How much does it cost?
Total startup costs as defined in a range in our Franchise Disclosure Document:
Regional Developer Franchise total investment necessary to begin operations is
between $168,820 and $363,85 5 including Regional Developer franchise fees of
between $164,500 and $344,500.
Single Unit Franchise total investment necessary to begin operations is between
$84,600 and $162,700 in the US and between $96,000 and $162,700 in Canada. Total
investment depends on factors such as current operating structure and resources,
suitable vehicles etc.
Included in these total costs are the Franchise licensing fees of $53,500 in the US
and $73,650 in Canada.
Q: What territories are available?
There is an active map on this site that identifies available markets. Because territories and markets are being acquired at a rapid pace this map could be slightly out of date at any time. It is always best to contact us to verify availability.
Q: Do I get an exclusive territory?
Regional developer territories are sold on an exclusive basis however it is not uncommon to have multiple single unit locations successfully operating in the same market due to population density, market demand, operating success and other factors.
Q: How big is my territory?
Every regional developer territory and single unit market territory is unique and the actual operating radius depends on a number of factors. Contact us for specific details of the market you are interested in.
Q: Do you guarantee sales leads?
Alair Homes does not guarantee sales leads however our dedicated head office marketing team works tirelessly to assist you in driving new lead opportunities on an ongoing basis.
Q: What else do I have to pay for beyond my franchise fee?
Additional start up costs are outlined in detail in our Franchise Disclosure document however will include items such as computer, vehicle, vehicle wrap, business licenses and bonding if/as required, professional fees, insurance and other various start up supplies and costs.
Q: How much experience do I have to have as a homebuilder?
We are looking for franchise owners that can demonstrate a high level of knowledge and skill required to operate a successful construction business however there is no single measurement we use to determine whether or not you qualify. A typical single unit franchise owner has three or more year’s construction experience. If you feel you are qualified and can demonstrate a successful track record in this industry, we would like to speak to you.
Q: What do I get for my franchise fee?
To answer this best, we recommend you spend time on this site learning everything we provide regarding value and also we recommend you watch every video as well as download the franchise brochure which also outlines the high level benefits. You will also learn more about the extensive support you can expect when you speak to one our team members. Upon becoming an authorized Alair franchise, you will enjoy unparalleled world-class support to provide the environment needed for any success level you commit to attain.
Q: What training do I get?
Alair Homes believes one of the driving forces of our success is the fact we maintain a strong training-centric culture. From a three day initial intro training session at our head office to Alair University and ongoing regional training events, we place a high value on ensuring you receive the proper initial training to launch your business and we invest heavily as an organization on an ongoing basis to ensure our partners and projects managers have the finest skills training available.
Q: How long is the term?
Initial term is 10 years with two additional renewable periods of 10 years for a total possible term of 30 years
Q: What are the advantages of converting from an independent construction company to Alair?
The advantages to becoming an Alair franchise vs. remaining an independent are vast. Everything from brand power, buying power and unique growth opportunities due to being part of a committed network makes owning an Alair franchise a highly strategic decision for the right person. We will be happy to provide extensive details with you if you choose to proceed further with your due diligence.
Q: Do you provide financing?
Yes. Alair Homes has relationships that will finance up to 100% of your franchise fee.
Q: What are the advantages of a franchise system?
The advantages of owning a franchise vs. an independent business are well documented and we recommend you educated yourself from as many independent sources as possible. Additionally, you will find throughout this site commentary from other Alair franchise owners that are willing to share their experience with you from this perspective. Finally, you will be afforded the opportunity to speak to a number of team members at all levels of our company to assist you in determining if an Alair franchise is right for you.
Q: How much staff does it require to run an Alair franchise?
This is one of the benefits of operating a franchise unit with Alair Homes vs. operating independently. Most of our franchise owners operate from their home office and because all of the back-end support required to operate your company is provided by Alair Homes you are not required to continue to add staff to accommodate your growth. This is particularly valuable during slow market cycles which invariably will occur overthe course of your career as a construction professional.
Q: Do I need a model home or model office?
No. Alair Homes does not build spec homes therefore model homes are not required. Most of our franchise owners operate out of their home office further reducing operating expense and maximizing profit opportunities.
Q: What support services do I get?
Alair Homes provides an entire set of back-office services including full accounting, marketing, customer relationship management tools, project management technology and ongoing training. This suite of services is one of the primary value points our franchise owners point out when asked why they chose to join Alair Homes.
Q: Can I make more money now than I currently do?
At Alair Homes, you will never have a limitation placed on your ability to scale your income. Ultimately the income you earn is reflected in your level of commitment however the Alair system is designed to allow you to achieve any level of financial success you desire while also helping you avoid the costly mistakes many independent owners make that reduce their ability to increase their personal income.
Q: How is Alair better than other construction franchises?
There is currently no other franchise offering in the marketplace other than Alair that focuses on custom home building, custom renovations and targeted commercial construction projects.
Q: What revenue streams or business channels are available to me?
Today Alair Homes focuses on residential custom home building, custom renovations and targeted commercial projects. You will be afforded the opportunity to become the market leader in your area in all of these channels.
Q: What do clients think of the Alair experience?
We take great pride in our high client satisfaction ratings and the many recommendations and awards we receive. We recommend you do your own research to see and hear for yourself what our clients and even sub trades and market partners have to say about their experience with Alair Homes.
Q: How far can I scale my business with Alair?
Our business model is designed to ensure there is no limit to the size of business you can realize with Alair Homes.
Q: Can I talk to other owners?
Absolutely. We encourage anyone considering a franchise with Alair Homes to speak to other franchise owners.
Q: What’s the difference between regional developer and single unit?
A regional developer franchisee acquires territory rights from Alair with the intent of securing single unit franchisees throughout that territory. A single unit franchisee operates a single Alair Homes location in their local marketplace.
Q: Are there additional capital requirements beyond my franchise fee?
Yes, there are various start up costs that are outlined in detail in our Franchise Disclosure Document that vary based on whether you are converting an existing operation vs. starting a new operation as well as location specific differences.
Q: What's the difference between Alair and a spec builder?
We do not build on speculation. 100% of our projects are managed using our Client Control methodology which greatly reduces the operating and financial risks commonly associated with building on speculation.
Q: What is Client Control™ methodology?
Client Control™ is the contract method we created and is the only contract method we use in all of our projects regardless of size and scope. In its simplest terms, Client Control™ is a hybrid of Cost-Plus + Fixed Price with 100% transparency. This contract methodology resonates greatly with our homeowners and business owner clients whom we consider to be the most discerning and intelligent clients in the world.
Q: Can I resell my franchise?
Yes, you can resell your Alair Homes franchise. Certain terms and restrictions apply.
Q: Can I own more than one franchise?
Yes, provided you can demonstrate the ability to successfully operate more than one Alair Homes unit without sacrificing the integrity of our brand or reducing client satisfaction. Certain terms and restrictions apply.
Q: Can I purchase an existing operating Alair franchise?
Yes. If an existing Alair Homes franchise is currently available for sale.
Q: Is this an owner/operator business or can this be an absent owner, investment focused business?
Alair Homes requires its owners to actively participate in the operations of their unit(s).
Q: How long does it take to open and start taking on clients?
This will overwhelmingly depend on you. Many franchisees bring their current pipeline with them to create a seamless cut-over. Other times, there may be overflow business in the pipeline from a Regional Partner or other single unit that you can participate in although we do not guarantee this to ever be the case. Regardless, most of our franchisees are actively managing real projects within the first 90 days of their business opening; often sooner.
Q: Do I have to buy lots? How do you acquire land?
No. Alair Homes does not build on speculation and therefore does not require any purchasing of lots or land. Some of our franchise partners participate in investment opportunities however this is not a requirement to be an Alair Homes franchisee.
Q: Do I need a physical office space?
No. You do not need to open a physical office space. In fact, we recommend you launch your business from your home office if this is practical for you. As your Alair business grows you may find that opening an office space would benefit you however we do not mandate that you ever open an office.
Q: Can I use my current suppliers and sub trades or do have to use Alair's?
Yes, we encourage you to bring your existing relationships with you. As long as they are able to move to operate in the Alair structure. Commonly, we experience that sub-trades and suppliers view Alair’s Client Care system as a dramatic improvement to what is commonly found in the marketplace protecting their interests as well as our clients.
Q: I have invested a lot of money in my current renovation company, but would like to grow to the next level. In your opinion is Alair able to help me grow to that next level?
Many of our current franchise owners were in that same position when they chose to join Alair Homes. Overwhelmingly, the reason they chose to do this was because they recognized they could eliminate their growth ceiling by leveraging the Alair system and network.
Q: How does Alair find quality sub trades? Is there a validation process?
Yes, reference checking and past project references are part of our sub-trade qualification process. As the owner of your local Alair Franchise you will be responsible for finding and maintaining your sub-trade base.
Q: Can I build in someone else's area?
We protect our franchise owner’s right to operate in their market without fear of another Alair franchise competing with them. However, it is not uncommon for more than one unit to work together in any particular area to exploit sales opportunities and value to all parties. In any case, these arrangements are subject to approval from the regional partner and any participating unit in the territory.
Q: Is there a “HOW - TO” manual for building a house or for renovations?
Alair Homes provides a highly structured set of processes and systems for managing our projects from initial design through final construction however it is the skill of the Alair Partner and Project Managers who ensure best practices are carried out while maintaining the highest level of client satisfaction. In addition to online scheduling and selection tools, construction process is controlled and managed through an extremely detailed step by step checklist process for every scope of work.
Q: Can I call any office/partner for support or do I always have to call my regional developer?
One of the greatest sources of value that all Alair Partners enjoy is the availability and openness of everyone, at every level, in the company to support each other. Beyond regional meetings and weekly all-partner calls, it is common for one Partner to contact another for guidance and insight on a particular need or opportunity due to expertise in that area. It is a source of pride for us at Alair Homes and one of our strongest competitive advantages.
Q: Does Alair have better buying power because it is an international company?
Yes, as our brand continues to develop into new territories and our total product buys increase, our buying power with regional, national and International suppliers grows. As a result of that gross product buy each partner enjoys better bottom line pricing as a result. In custom contracting however, many of our specialized local contractors do not supply product or services to multiple Alair locations and as such their pricing will not be subject to Alair’s buying power advantage.
Q: Is all marketing done by head office?
Alair’s head office marketing and branding staff provides a vast array of marketing and sales support that increases your visibility and access to prospective clients. However the most successful franchise owners recognize they hold a great deal of responsibility to be engaged with their local market partners and best buyer prospects to create new opportunities to their business unit through their own efforts. Similarly, many franchisees choose to invest additional funds on their own to accelerate their sales growth.
Q: Does it make sense to buy an Alair franchise if I don’t live in a strong market?
Defining a strong or weak market is a very subjective thing however Alair Homes is achieving 100% success rate in every market we operate. At any given time, and in any given market, there will always be winners and losers and every franchise owner at Alair Homes is absolutely committed to ensuring they provide more value to more people than any competitor possibly could. We believe this is the cornerstone to achieving market leader position and provides an unfair competitive advantage during any economic cycle. Maintaining an extremely agile operating model allows Alair franchisees to capitalize on specific market opportunities in virtually any market.
Q: What does “Alair” stand for? Is it Latin for World Domination?